STORY:
We have our customers in India and other countries those who are using Salesforce CRM to organize all of their business contacts, products, vendors and their leads.
According to Gardner, SMS campaigns achieve a remarkable 98% open rate and a 45% response rate. So, our Customer wants to conduct SMS campaign to their leads in Salesforce.
Process Flow Accounting Software
The Challenge:
- Our Customer prefers sending plain SMS which takes only a few min to create whereas emails are supposed to be well designed
- Salesforce doesn’t have the standard feature for sending SMS
- Need a tool to send Promotional SMS (new product, exclusive sales and offers) as well as Transactional SMS (send OTPs, informational messages, booking and order alerts) to their registered customers in Salesforce.
- Need a bulk SMS service provider to send bulk SMS to different telecom operators with best delivery rate and low cost.
- The tool must be reliable, secure and not expensive (could be pay per use)
The Solution for Local SMS:
- There are lot of tools/ SMS providers available in the market to send SMS. We have chosen Textlocal SMS provider for our Indian Client and integrated with Salesforce
- Textlocal offers the most flexible and easily adaptable SMS API gateway allowing you to start sending SMS from any application/CRM in minutes
- You can send SMS with Textlocal in different ways from WebUI,SMS APIs, Email to SMS, Excel Plugin, WordPress Plugin, Magneto Plugin etc..
- It also allows you to connect with your customers via WhatsApp
- Textlocal is the highest rated bulk SMS service platform with 94% reviews rating it 5.0/5.0 on Trustpilot
- Cost for each SMS is as low as from 14.5 paisa to 27 paisa per SMS
- It provides Lifetime validity for SMS credits. SMS Credits can be used for both Promotional & Transactional SMS
- Secure, reliable & scalable SMS APIs.
Integrating Twilio with Salesforce:
- Twilio provides a managed package for Salesforce that brings programmable communications to Salesforce environment
